10 Simple Freebie Ideas and Examples for Content Creators (in any Niche)

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Giving away a freebie (or lead magnet) will accelerate the speed at which you add to your email list or build up a fanbase of supporters who trust your advice and take your recommendations.

One of the easiest ways I get my subscribers to open their emails is to offer them a gift related to the topic of the blog post they chose to read.

This gift helps them solve a problem. These simple freebie ideas will show you how to easily make something useful to your visitors that will turn them into subscribers.

But you don’t have to start from scratch and cause yourself a headache when creating your lead magnet.

All you have to do is use the content you already have and recreate it to a different format.

Check out these ways in which to recreate your existing content into a freebie.

It’s right after you give away the freebies that you have their full attention and one of the most opportune moments comes as an online marketer or online hobbyist…

Your new subscriber is ready to take MORE action RIGHT NOW.

Therefore, present another a Call-to-Action such as

  • Get another freebie,
  • Purchase a product of yours
  • Leave a comment,
  • Send you an email,
  • Start a trial of yours,
  • Start a trial of the affiliate program you promote or
  • Buy an affiliate product you promote.

Here’s one way I convert affiliate sales right after giving away a freebie to new subscribers.

Examples of Existing Content Turned into a Freebie

I’ve done each of these simple freebie ideas myself, in some cases, to give to my current email subscribers instead of offering them in exchange for a new subscriber’s email.

1. Formulas/Templates

Formulas and templates make for a useful training freebie.

And it works for any niche.

Your audience can simply swap out elements on a template or fill in the formula to customize it to their own needs.

Here are some examples of templates:

  • Social media images
  • eBook covers
  • vocabulary tables
  • printable cards
  • calendars for different occasions
  • idea maps
  • brainstorm lists
  • categorized checklists
  • eBook designs and layouts
  • Recipe cards for food or drink

And here are some examples of formulas:

  • Fill-in-the-blank headlines
  • Step-by-step blueprint of action steps
  • Any pattern to follow (in learning foreign languages, reading music, for test-taking)
  • Fill-in-the-blank phraseology scripts
  • A simple memorization technique or acroynm to help accomplish a task

I’ve created fill-in-the-blank text message scripts for women to follow and customize their own to send to their boyfriend or man they are dating.

2. Copy-and-Paste, Ready-to-Send Examples

One of my favorite examples of a freebie to grow my email list or even create a product for sale is a list of copy-and-paste, ready-to-send phrases.

One of my most successful examples of these freebies (and products for sale) is an eBook of copy-and-paste flirty text messages that women can send to men.

These are similar to templates except they are not as artistic, just straight-up text.

And they’re designed for communications; either how to engage in a conversation, respond to someone else, or just to make someone feel good.

Here are some examples of these that your subscribers can copy, paste, and then send:

  • General jokes to make people laugh
  • Inspirational quotes
  • Lead generation emails to set up sales appointments
  • Heart-warming compliments to loved ones
  • Sales rebuttals to prospect objections
  • Conversation starters for couples
  • Conversation starters for meeting new people
  • How-to replies to difficult questions
  • Questions to get someone to open up and share feelings

I love copy-and-paste lead magnets because I already made the content elsewhere. They are the easiest of all the simple freebie ideas you’ll find.

3. Quizzes to Teach and Share Knowledge

Sure you can use a fancy tool like Leadquizzes or even try out Typeform for free, but I simply use Google Forms.

Watch some YouTube videos on how to make a quiz.

I creatively built one to teach my subscribers how to write successful flirty text messages to get the best responses.

Just create multiple-choice quizzes and provide an explanation of what makes one choice better than the rest.

The explanations are what teach and share the knowledge of the material.

Check out these examples of quizzes that teach:

  • Foreign language vocabulary and grammar
  • Industry terminology
  • Arrange the steps in order of any “How-to” process
  • Exam prep course
  • Choose the best blog post headline for traffic
  • Choose the best ad headline to convert clickthroughs
  • Select the best image for this ad headline
  • Fix this problem, choose the best solution

4. Quizzes to Measure Level of Knowledge

You can apply also determine how well your subscribers know a topic by providing a scorecard for the number of correct answers to a quiz.

“All 10 Correct= Expert Level”, “Only One Correct= Time to Study Harder”.

The quiz examples above in number 3 suffice, the difference is the scorecard at the end.

How you present the results and scorecard is up to you.

You can ask them to opt-in to receive it or provide it before opt-in and then offer another enticing freebie to subscribe.

The scorecard can be a PDF, blog post, or even a video of you explaining the results.

5. Slide Shows

Not many know this, but Canva is a great tool to create slide shows with audio. You can now also create video screenshots.

Slide shows work well for How-to’s or to repurpose another piece of content you’ve created.

For example, choose your favorite pieces of advice and explain each in more detail.

Here are some simple freebie ideas of slide shows you could use:

Tips to potty train babies

How to train a dog to do tricks

Visual recipes, step-by-step guides

Checklists of tools or supplies (for recipes, photography sessions, campling trips, etc)

How to create digital products for personal use (budget tables, spending trackers, shopping lists, inventory tables)

… or even to convert your list posts into visual displays to make them more appealing to view.

Here are some examples of list posts turned into visual slide shows:

  • My 10 Favorite Romantic Small Town Getaways
  • My Top 10 Favorite 90+ Point Cabernet Sauvingnons from (name of your wine delivery membership)
  • Best Cocktail Bars in 10 US Cities I’ve Visited
  • Most Scenic Botanical Gardens in North America
  • 5 Simple Energy-Packed Breakfast Recipes for Busy Moms
  • One Simple Magic Trick to Entertain and Impress Your Customers

6. Short Selfie Video Series

Make short videos with your phone sharing some of your best advice or stories. You can house the videos on a page that you only give access to subscribers. First, upload them to your YouTube channel then embed them on the page.

This involves less editing and many of your subscribers may wish to see your face and hear your voice.

This can come from personal experiences, business or personal ideas you’d like to try, questions you have for your audience to start a conversation, FAQs just to name a few.

Here are some real-life examples of short selfie video series freebies:

  • 3 Changes I Made to FINALLY Start Boosting 100+ Visitors a Day to My Blog
  • ONE Change I Made in My LIfe to Lose 20 Lbs in the Last 3 Months
  • 3 Flirtiest Texts to Send Your Man to Drive Him Wild
  • 5 Questions to Get Your Customers to Engage in Conversation
  • ONE Thing I Changed in (Year) to Get My Kids to ACTUALLY Listen and Help with Chores

7. Checklists

We need a list of supplies or action steps to complete many tasks. This is where checklists come in handy. You can easily create checklists with Word or Google Docs, but the most visually appealing-looking ones I’ve built with Canva.com.

This is one of the easiest and sought out freebies to giveaway.

Check out these checklist ideas you can offer as a freebie on your blog or social media pages:

  • Tools needed to complete a task
  • Art supplies for a project
  • Ingredients for a recipe
  • Emergency prep supplies and equipment
  • Basic pages and posts to start a blog
  • First 10 pages and posts to publish for a travel blog
  • Best sites to see in (name of city)
  • Best breweries, cocktail bars, or wine bars to visit in (name of city)
  • What you need to create your first online video

8. Puzzles

Create fun crossword puzzles, word searches, or vocabulary images-to-word-matching puzzles. I’ve created these for an old Spanish-teaching blog but Canva makes the job much easier.

Make it more interesting to offer scoreboards for bragging rights when you can.

Check out these simple freebie ideas for puzzles you could give away as a freebie on your blog or social media pages:

  • Opposites for foreign language
  • Word soup of travel destinations
  • Unscramble words for cooking terms
  • Match image to vocabulary for 50+ year old adults beginning bloggers
  • Reorder steps for recipes

9. Printable Cards

Date idea cards, vocabulary cards, recipe cards, etc. make for one of the most favorable freebies to giveaway to new subscribers.

Here’s one I jumped into heavily and created not only freebie lead magnets but Etsy products for sale.

Check out this list of printable cards ideas:

  • Birthday
  • Baby Shower Game
  • Name Cards for Wedding Reception Tables
  • First Date Ideas
  • Vacation Activity Cards and Box for First Anniversary Trip
  • Jokes to Cheer People Up
  • Get Well Soon
  • Filing System

10. Printable Labels

Address labels, gift tags, motivational quote stickers, food labels, brand labels templates, salutations, etc.

Your subscribers simply download them then print them on sticker paper sheets.

Look at these examples of freebie printable labels you could give away:

  • Dry Goods
  • Condiments
  • Christmas Gift Tags
  • St Patick’s Day Stickers
  • Valentine’s Day Stickers
  • Treasure Hunt Stickers (Directions to lead a loved one to hidden gift location)
  • Laptop Stickers
  • Famous Quotes from Walt Disney

BONUS: Roundups

Done in video, text, or audio format, if you can gather expert opinions of notable figures in a specific industry then you have something of value to offer to new subscribers and even to re-engage current ones.

Here are some examples of a roundup freebie from different blog niches:

  • Tips to Get Your First 1,000 Email Subscribers
  • Most Important Blogger Tool
  • Best Resume Tips to Land the Interview
  • Networking Tips to Find First Real Estate Customer
  • How to Land First Paid Travel Blog Gig
  • Best Ways to Attract Guest Bloggers to Your Site
  • How to Make Your First Affiliate Sale
  • Best Tools to Create Online Courses
  • Lessons from Personal Financial Coaches How to Get Rid of Debt in One Year and Save Next $1,000

What Simple Freebie Ideas Have You Tried and Had Success With?

Roaster Rick

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